Brett C. McCarty

Brett C. McCarty

Brett C. McCarty

Senior Vice President and Marketing Leader

Brett is Senior Vice President and Marketing Leader in Segal’s New York office. She has more than 30 years of corporate marketing, brand communications and consulting experience. Brett’s areas of expertise include developing initiatives that articulate and amplify a brand’s voice, managing marketing operations and collaborating with leaders and subject matter experts on new business opportunities.

Brett also serves as an advisor to Segal’s DEI Steering Committee.

Prior to joining Segal, Brett was Senior Vice President and Head of Marketing at Keystone Partners, a professional services firm that provides career transition, leadership development and executive coaching services. She also founded Big Rocks A Marketing Cooperative, serving as a marketing consultant to multiple firms including Blue Cross Blue Shield of Massachusetts, TIAA and EastWest Marketing Group where she served as interim CMO. She also held marketing positions at Showtime Networks. She has worked with companies across different industries, including healthcare, financial services. media/entertainment, packaged goods and professional services. 

Brett graduated cum laude with an AB degree in Sociology from Princeton University. She earned a Specialization, Content Strategy from Northwestern University and a Specialization, Digital Marketing from the University of Illinois.

Brett is a member of the American Marketing Association Executive Circle (previously known as MeNG). She has also served on the Executive Committee, chaired the Nominations Committee and co- chaired the Grants Committee as a member of the Board of Directors for the Friends of Marblehead Public Schools.

Brett has been recognized by the marketing community and has won prestigious awards such as: Reggie (promotion marketing), CTAM (cable marketing), Benny (direct marketing) and American In-House Design (Graphic Design USA). She has been credited for her contributions on a compilation music CD (Rebel Highway), a series of financial services CD-ROMs and as designer of a series of children’s books created for six- to 12-year-old readers (Planet of the Dogs volumes 1-3).

Contact Brett

The information you provide will not be shared with anyone outside Segal.

Brett C. McCarty

Brett C. McCarty

Brett C. McCarty

Senior Vice President and Marketing Leader

Brett is Senior Vice President and Marketing Leader in Segal’s New York office. She has more than 30 years of corporate marketing, brand communications and consulting experience. Brett’s areas of expertise include developing initiatives that articulate and amplify a brand’s voice, managing marketing operations and collaborating with leaders and subject matter experts on new business opportunities.

Brett also serves as an advisor to Segal’s DEI Steering Committee.

Prior to joining Segal, Brett was Senior Vice President and Head of Marketing at Keystone Partners, a professional services firm that provides career transition, leadership development and executive coaching services. She also founded Big Rocks A Marketing Cooperative, serving as a marketing consultant to multiple firms including Blue Cross Blue Shield of Massachusetts, TIAA and EastWest Marketing Group where she served as interim CMO. She also held marketing positions at Showtime Networks. She has worked with companies across different industries, including healthcare, financial services. media/entertainment, packaged goods and professional services. 

Brett graduated cum laude with an AB degree in Sociology from Princeton University. She earned a Specialization, Content Strategy from Northwestern University and a Specialization, Digital Marketing from the University of Illinois.

Brett is a member of the American Marketing Association Executive Circle (previously known as MeNG). She has also served on the Executive Committee, chaired the Nominations Committee and co- chaired the Grants Committee as a member of the Board of Directors for the Friends of Marblehead Public Schools.

Brett has been recognized by the marketing community and has won prestigious awards such as: Reggie (promotion marketing), CTAM (cable marketing), Benny (direct marketing) and American In-House Design (Graphic Design USA). She has been credited for her contributions on a compilation music CD (Rebel Highway), a series of financial services CD-ROMs and as designer of a series of children’s books created for six- to 12-year-old readers (Planet of the Dogs volumes 1-3).

Contact Brett

The information you provide will not be shared with anyone outside Segal.

Brett C. McCarty

Senior Vice President and Marketing Leader

Brett C. McCarty

Contact Brett

The information you provide will not be shared with anyone outside Segal.

Brett is Senior Vice President and Marketing Leader in Segal’s New York office. She has more than 30 years of corporate marketing, brand communications and consulting experience. Brett’s areas of expertise include developing initiatives that articulate and amplify a brand’s voice, managing marketing operations and collaborating with leaders and subject matter experts on new business opportunities.

Brett also serves as an advisor to Segal’s DEI Steering Committee.

Prior to joining Segal, Brett was Senior Vice President and Head of Marketing at Keystone Partners, a professional services firm that provides career transition, leadership development and executive coaching services. She also founded Big Rocks A Marketing Cooperative, serving as a marketing consultant to multiple firms including Blue Cross Blue Shield of Massachusetts, TIAA and EastWest Marketing Group where she served as interim CMO. She also held marketing positions at Showtime Networks. She has worked with companies across different industries, including healthcare, financial services. media/entertainment, packaged goods and professional services. 

Brett graduated cum laude with an AB degree in Sociology from Princeton University. She earned a Specialization, Content Strategy from Northwestern University and a Specialization, Digital Marketing from the University of Illinois.

Brett is a member of the American Marketing Association Executive Circle (previously known as MeNG). She has also served on the Executive Committee, chaired the Nominations Committee and co- chaired the Grants Committee as a member of the Board of Directors for the Friends of Marblehead Public Schools.

Brett has been recognized by the marketing community and has won prestigious awards such as: Reggie (promotion marketing), CTAM (cable marketing), Benny (direct marketing) and American In-House Design (Graphic Design USA). She has been credited for her contributions on a compilation music CD (Rebel Highway), a series of financial services CD-ROMs and as designer of a series of children’s books created for six- to 12-year-old readers (Planet of the Dogs volumes 1-3).

Brett C. McCarty

Senior Vice President and Marketing Leader

Brett C. McCarty

Contact Brett

The information you provide will not be shared with anyone outside Segal.

Brett is Senior Vice President and Marketing Leader in Segal’s New York office. She has more than 30 years of corporate marketing, brand communications and consulting experience. Brett’s areas of expertise include developing initiatives that articulate and amplify a brand’s voice, managing marketing operations and collaborating with leaders and subject matter experts on new business opportunities.

Brett also serves as an advisor to Segal’s DEI Steering Committee.

Prior to joining Segal, Brett was Senior Vice President and Head of Marketing at Keystone Partners, a professional services firm that provides career transition, leadership development and executive coaching services. She also founded Big Rocks A Marketing Cooperative, serving as a marketing consultant to multiple firms including Blue Cross Blue Shield of Massachusetts, TIAA and EastWest Marketing Group where she served as interim CMO. She also held marketing positions at Showtime Networks. She has worked with companies across different industries, including healthcare, financial services. media/entertainment, packaged goods and professional services. 

Brett graduated cum laude with an AB degree in Sociology from Princeton University. She earned a Specialization, Content Strategy from Northwestern University and a Specialization, Digital Marketing from the University of Illinois.

Brett is a member of the American Marketing Association Executive Circle (previously known as MeNG). She has also served on the Executive Committee, chaired the Nominations Committee and co- chaired the Grants Committee as a member of the Board of Directors for the Friends of Marblehead Public Schools.

Brett has been recognized by the marketing community and has won prestigious awards such as: Reggie (promotion marketing), CTAM (cable marketing), Benny (direct marketing) and American In-House Design (Graphic Design USA). She has been credited for her contributions on a compilation music CD (Rebel Highway), a series of financial services CD-ROMs and as designer of a series of children’s books created for six- to 12-year-old readers (Planet of the Dogs volumes 1-3).

Brett C. McCarty

Brett C. McCarty

Senior Vice President and Marketing Leader

Contact Brett

The information you provide will not be shared with anyone outside Segal.

Brett is Senior Vice President and Marketing Leader in Segal’s New York office. She has more than 30 years of corporate marketing, brand communications and consulting experience. Brett’s areas of expertise include developing initiatives that articulate and amplify a brand’s voice, managing marketing operations and collaborating with leaders and subject matter experts on new business opportunities.

Brett also serves as an advisor to Segal’s DEI Steering Committee.

Prior to joining Segal, Brett was Senior Vice President and Head of Marketing at Keystone Partners, a professional services firm that provides career transition, leadership development and executive coaching services. She also founded Big Rocks A Marketing Cooperative, serving as a marketing consultant to multiple firms including Blue Cross Blue Shield of Massachusetts, TIAA and EastWest Marketing Group where she served as interim CMO. She also held marketing positions at Showtime Networks. She has worked with companies across different industries, including healthcare, financial services. media/entertainment, packaged goods and professional services. 

Brett graduated cum laude with an AB degree in Sociology from Princeton University. She earned a Specialization, Content Strategy from Northwestern University and a Specialization, Digital Marketing from the University of Illinois.

Brett is a member of the American Marketing Association Executive Circle (previously known as MeNG). She has also served on the Executive Committee, chaired the Nominations Committee and co- chaired the Grants Committee as a member of the Board of Directors for the Friends of Marblehead Public Schools.

Brett has been recognized by the marketing community and has won prestigious awards such as: Reggie (promotion marketing), CTAM (cable marketing), Benny (direct marketing) and American In-House Design (Graphic Design USA). She has been credited for her contributions on a compilation music CD (Rebel Highway), a series of financial services CD-ROMs and as designer of a series of children’s books created for six- to 12-year-old readers (Planet of the Dogs volumes 1-3).