Laura Hanford

Laura Hanford

Laura Hanford

Senior Vice President

Laura is a Senior Vice President in Segal Benz's Washington, DC office and has nearly 30 years of experience communicating employee benefit programs. She helps clients throughout the country think about communications strategically and as a means of influencing participant behavior. Laura works with public sector, multiemployer and corporate clients to develop effective, creative campaigns, from annual enrollment to condition management and wellness. Clients span a wide and diverse range of industries and organizations, and include Alkermes, Inc., the State of Delaware, the New England Carpenters and the National Automatic Sprinkler Industry.

Before joining Segal Benz, Laura worked in graphic design and communications at another major consulting firm. Prior to that, Laura was the key communications person in the Compensation and Benefits Unit of the Office of the Comptroller of the Currency, where she earned the Comptroller’s Award for Excellence.

Laura earned a BA from George Mason University and Universidad de Madrid. In addition, she is a member of the Society for Human Resources Management (SHRM), the International Association of Business Communicators (IABC) and the International Foundation for Employee Benefit Plans (IFEBP). Laura has been a guest speaker at the New England Employee Benefits Council (NEEBC) and IFEBP and was a recipient of Segal’s One Company Award in 2013 and the Quality Star Award in 2016.

Read insights from Laura

  • May 6, 2026

    How Benefits Communication Strategies Improved Voluntary Benefits Enrollment by 500%

    A leading sports-tech and entertainment company reimagined its benefit communications to connect a young workforce to its total rewards.

    Topics covered: Benefits Administration, Communications, Health, Corporate, Retirement

    Read full insight

Contact Laura

The information you provide will not be shared with anyone outside Segal.

Laura Hanford

Laura Hanford

Laura Hanford

Senior Vice President

Laura is a Senior Vice President in Segal Benz's Washington, DC office and has nearly 30 years of experience communicating employee benefit programs. She helps clients throughout the country think about communications strategically and as a means of influencing participant behavior. Laura works with public sector, multiemployer and corporate clients to develop effective, creative campaigns, from annual enrollment to condition management and wellness. Clients span a wide and diverse range of industries and organizations, and include Alkermes, Inc., the State of Delaware, the New England Carpenters and the National Automatic Sprinkler Industry.

Before joining Segal Benz, Laura worked in graphic design and communications at another major consulting firm. Prior to that, Laura was the key communications person in the Compensation and Benefits Unit of the Office of the Comptroller of the Currency, where she earned the Comptroller’s Award for Excellence.

Laura earned a BA from George Mason University and Universidad de Madrid. In addition, she is a member of the Society for Human Resources Management (SHRM), the International Association of Business Communicators (IABC) and the International Foundation for Employee Benefit Plans (IFEBP). Laura has been a guest speaker at the New England Employee Benefits Council (NEEBC) and IFEBP and was a recipient of Segal’s One Company Award in 2013 and the Quality Star Award in 2016.

Read insights from Laura

  • May 6, 2026

    How Benefits Communication Strategies Improved Voluntary Benefits Enrollment by 500%

    A leading sports-tech and entertainment company reimagined its benefit communications to connect a young workforce to its total rewards.

    Topics covered: Benefits Administration, Communications, Health, Corporate, Retirement

    Read full insight

Contact Laura

The information you provide will not be shared with anyone outside Segal.

Laura Hanford

Senior Vice President

Laura Hanford

Contact Laura

The information you provide will not be shared with anyone outside Segal.

Laura is a Senior Vice President in Segal Benz's Washington, DC office and has nearly 30 years of experience communicating employee benefit programs. She helps clients throughout the country think about communications strategically and as a means of influencing participant behavior. Laura works with public sector, multiemployer and corporate clients to develop effective, creative campaigns, from annual enrollment to condition management and wellness. Clients span a wide and diverse range of industries and organizations, and include Alkermes, Inc., the State of Delaware, the New England Carpenters and the National Automatic Sprinkler Industry.

Before joining Segal Benz, Laura worked in graphic design and communications at another major consulting firm. Prior to that, Laura was the key communications person in the Compensation and Benefits Unit of the Office of the Comptroller of the Currency, where she earned the Comptroller’s Award for Excellence.

Laura earned a BA from George Mason University and Universidad de Madrid. In addition, she is a member of the Society for Human Resources Management (SHRM), the International Association of Business Communicators (IABC) and the International Foundation for Employee Benefit Plans (IFEBP). Laura has been a guest speaker at the New England Employee Benefits Council (NEEBC) and IFEBP and was a recipient of Segal’s One Company Award in 2013 and the Quality Star Award in 2016.

Read insights from Laura

  • May 6, 2026

    How Benefits Communication Strategies Improved Voluntary Benefits Enrollment by 500%

    A leading sports-tech and entertainment company reimagined its benefit communications to connect a young workforce to its total rewards.

    Topics covered: Benefits Administration, Communications, Health, Corporate, Retirement

    Read full insight

Laura Hanford

Senior Vice President

Laura Hanford

Contact Laura

The information you provide will not be shared with anyone outside Segal.

Laura is a Senior Vice President in Segal Benz's Washington, DC office and has nearly 30 years of experience communicating employee benefit programs. She helps clients throughout the country think about communications strategically and as a means of influencing participant behavior. Laura works with public sector, multiemployer and corporate clients to develop effective, creative campaigns, from annual enrollment to condition management and wellness. Clients span a wide and diverse range of industries and organizations, and include Alkermes, Inc., the State of Delaware, the New England Carpenters and the National Automatic Sprinkler Industry.

Before joining Segal Benz, Laura worked in graphic design and communications at another major consulting firm. Prior to that, Laura was the key communications person in the Compensation and Benefits Unit of the Office of the Comptroller of the Currency, where she earned the Comptroller’s Award for Excellence.

Laura earned a BA from George Mason University and Universidad de Madrid. In addition, she is a member of the Society for Human Resources Management (SHRM), the International Association of Business Communicators (IABC) and the International Foundation for Employee Benefit Plans (IFEBP). Laura has been a guest speaker at the New England Employee Benefits Council (NEEBC) and IFEBP and was a recipient of Segal’s One Company Award in 2013 and the Quality Star Award in 2016.

Read insights from Laura

  • May 6, 2026

    How Benefits Communication Strategies Improved Voluntary Benefits Enrollment by 500%

    A leading sports-tech and entertainment company reimagined its benefit communications to connect a young workforce to its total rewards.

    Topics covered: Benefits Administration, Communications, Health, Corporate, Retirement

    Read full insight

Laura Hanford

Laura Hanford

Senior Vice President

Contact Laura

The information you provide will not be shared with anyone outside Segal.

Laura is a Senior Vice President in Segal Benz's Washington, DC office and has nearly 30 years of experience communicating employee benefit programs. She helps clients throughout the country think about communications strategically and as a means of influencing participant behavior. Laura works with public sector, multiemployer and corporate clients to develop effective, creative campaigns, from annual enrollment to condition management and wellness. Clients span a wide and diverse range of industries and organizations, and include Alkermes, Inc., the State of Delaware, the New England Carpenters and the National Automatic Sprinkler Industry.

Before joining Segal Benz, Laura worked in graphic design and communications at another major consulting firm. Prior to that, Laura was the key communications person in the Compensation and Benefits Unit of the Office of the Comptroller of the Currency, where she earned the Comptroller’s Award for Excellence.

Laura earned a BA from George Mason University and Universidad de Madrid. In addition, she is a member of the Society for Human Resources Management (SHRM), the International Association of Business Communicators (IABC) and the International Foundation for Employee Benefit Plans (IFEBP). Laura has been a guest speaker at the New England Employee Benefits Council (NEEBC) and IFEBP and was a recipient of Segal’s One Company Award in 2013 and the Quality Star Award in 2016.

Read insights from Laura

  • May 6, 2026

    How Benefits Communication Strategies Improved Voluntary Benefits Enrollment by 500%

    A leading sports-tech and entertainment company reimagined its benefit communications to connect a young workforce to its total rewards.

    Topics covered: Benefits Administration, Communications, Health, Corporate, Retirement

    Read full insight