Sometimes we get so caught up in the things we’re required to do, we forget the reasons we’re actually doing them. While your fund may be required to deliver certain mandated communications, it’s important to remember the people who are going to receive the communication and will need to understand or act on it. When you communicate with participants, you are connecting your people with benefits and policies that have a measurable impact on their lives. By keeping these end users in mind, participant communications can be more than simply fulfilling legislative requirements; they can be opportunities for opening a dialog with your participants. What opportunities are you creating when you communicate with your people?

Learn more about how we can help you communicate with your participants.

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Ettore Toppi